Seesaw

Marketing preview

Couples Series
The Couples Series
8 date sessions. Instagram carousels.
Couples Promo
Couples Series · Promo
Burgundy ad post — six-slide carousel.
Eight Conversations · 9:16
Long distance — three pairings
1080×1920. The Discover screen rebuilt from the codebase, so each phone shows its own conversation, name and clock.
Catch-up · Final
The Couch — three considered finals
One type system, 60px across all three lines. Every decision argued in RATIONALE.md.
Catch-up · Reel
Catch-up — The Couch (9:16)
1080×1920 for Stories and Reels. The Koffee with Karan set: couch, coffee table, two coffees.
Catch-up · Copy
Catch-up — five copy treatments
Same couch scene, five ways of setting the four lines. Built around the range in line 4.
Catch-up · Concepts
Catch-up Reel/Story — 5 variations
1080×1920 in five material worlds: photograph, broadcast, conversation, ticket, product. Safe-area guides and a grid-crop test built in.
Co-Founders · All Posts
Co-Founders Series — All Posts
Promo post + mini game. One scrollable view for feedback rounds.
Co-Founders · Edition
Cofounder Edition — Thinking Pad
Single-page review document. Game slides with handwritten thinking alongside each round. Built for VC and cofounder review.
Siblings · All Posts
Siblings Series — All Posts
One scrollable view of Post 1 + Post 2 + Post 3 (Mini Game). For feedback rounds.
Siblings
For Siblings
Mini game. Instagram carousel.
Siblings · Locked Promos
Siblings · Locked Promo Posts
Post 1 (Forest green, 5 slides) + Post 2 (Mustard, 1 slide so far). Canonical locked palette.
Letters Series
Letters · 10 Visual Systems
9 real letters, 10 fundamentally different designs, every slide. Pick a post and a system. Audit: audit.mjs
Letters · Final
Letters · The Series, As Designed
The locked design: House cover, book-page letter, deep plum closing. All nine posts, every slide, with captions and open checks. Export: export.mjs. Start here.
Letters Inside
Letters · Six Ways To Show The Letter
Slide 2 explored behind the locked House cover: book page, folded sheet, sheet on the desk, airmail, ruled page, quiet transcription. Shows slide count and real phone type size.
Letters Grid
Letters · The Instagram Grid
The nine covers as a 3x3 profile grid. One system vs a split column, and what other posts do to it.
Reddit Threads
Reddit Threads · Harmless Secrets
A real AskReddit thread as a 4-slide carousel at the Reddit app's own scale, with Reddit's real icons. Dark and light. Export: export.mjs
Made Out of Love
Made Out of Love · Five Themes
Six brands made for a partner: Wordle, BAND-AID, Locket, OXO, affordable pads, Fettuccine Alfredo. Three slides each, five themes, labels on or off. Audit: audit.mjs
Made Out of Love Origin
Made Out of Love · Photos On The Origin Slide
Five ways to set the real people into slide 2, across all six posts, on the Raspberry theme. Text size never changes.
Made Out of Love Wordle
Made Out of Love · Wordle Cover Image
App icon vs lettered board vs titled screenshot, at phone size and as a profile-grid cell.
Made Out of Love Grid
Made Out of Love · The Instagram Grid
The six covers beside the Letters covers, per theme, in a row or mixed into the feed.
Feed Plan
All 36 Posts · Profile Grid Placement
Made Out of Love, Letters, the six scene reels, three research posts, Siblings, the Couples row and Reddit, placed three ways on the profile grid.

Relationship research · Posts 2–5

Rebuilt carousels: arguments, affection, long distance and similarity. Visual covers, editable copy and four colour options.

Post 1 · Full Sequence
A Small Exchange · Relationship Research
Four slides: an everyday exchange and finding, how the study worked, the results, then the takeaway with sources. Editable copy and four colour options.
Post 1 · Earlier Covers
Why Couples Stay Together · Cover Options
Earlier text-only cover explorations. Superseded by the current A Small Exchange sequence.
Research · Variations
Before the Split · Three Narrative Directions
Attention, arguments and affection. Nine complete research-led carousels: finding first, question first and inside the study. 45 slides.
Relationship Studies
Relationship Studies · Five Carousels
Reference stories 1, 3, 8, 9 and 10. All 25 editable slides, full-size previews and PNG export support.
Manifesto
Manifesto Posts
2 posts, 5 design variations each.
IG Reel
Scene 1 · 1% battery (v6, Tilt, 25s)
Tilt acts out the story to the voiceover: countdown plucks, pull-back reveal, options on pops. Phone-size preview, earlier versions below.
Reddit Ad
Similarity Score — 4:5 Frame (Beige)
Card centered on warm beige with soft shadow, sized for Reddit feed (no crop). Export: reddit/similarity-score-reddit.png.
Reddit Ad
Similarity Score — 4:5 Frame (Mid beige)
Soft warm beige (#F2E8D8), midpoint between beige and cream, with a light shadow. Export: reddit/similarity-score-reddit-mid.png.
Reddit Ad
Similarity Score — 4:5 Frame (Cream / frameless)
Background matched to the card cream so the margin is near-invisible. Most native. Export: reddit/similarity-score-reddit-cream.png.
Reddit Ad
App Screens — 4:5 iPhone Frames
intro · result · web-link, each in an iPhone frame on beige and soft-lilac backgrounds (6 exports). Files: reddit/screen-{intro,result,weblink}-{beige,lilac}.png.
App Store · #1
App Store Screenshot 1 — Conversations & games for two
Lit lilac stage, headline + the three activities. Export: exports/Seesaw - App Store Screenshot 1.png (1290×2796).
App Store · #2
App Store Screenshot 2 — Does your closest person really know you?
Four high-fidelity directions (lilac underline · dark premium · beige highlighter · magenta tick). Straight phone, two-line title. Export: node export-screenshot-2.js [a–d].
App Store · Lilac Set
App Store Listing — Lilac Set (5 screenshots)
The five screenshots as one cohesive lilac family. Hero (topic chips) + Discover + Similarity Report + Talk Show + Timeline.
App Store · #3
App Store Screenshot 3 — From deep questions to high-energy rapid fire
The Talk Show, four directions (golden immersion · theater black · lilac×gold · beige). Crescendo title, straight phone. Export: node export-screenshot-3.js [a–d].
App Store
App Store Screenshots
4 feature showcase screens for iOS listing.
Brand
Logo Variations
9 logo lockup explorations for seesaw.social.